Somehow this looks to be the case for our future. People do not like the commercial branding of stations (me included) but unless Government cares about Transit like they do the other "necessities" of life (ie: Sanitation, Fire, Police), Transit will always have to pander to business to gain revenue.
In relation: In the NY Times, there is an article about the recent purchase of Atlantic-Pacific and Flatbush Ave. Stations by London bank Barclays. My reaction: $4 million only?! And this is branding for the next 20 years. Now that probably entails the whole station with Barclays ads, new signs (I sure hope that THEY will pay for the costs of printing new signs) for the entire stations, and possibly announcements that Conductors must make for them (ie: much like the "Top Of The Rock" debacle a few years under Peter Kalikow). To be honest, $4 million to a strapped agency's dealings with the bank just cries desperation to me. What great business negotiation skills! Perhaps with my few dollars, I can buy an inch of adspace or something. One could only hope.
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Took about an hour and a half on Corel.
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